If you asked, most people would probably guess that the deadliest time of the year for traffic accidents in the United States would fall around the holiday season. Most people would be wrong. A study from the Insurance Institute of Highway Safety (IIHS) found that August is the deadliest month on the road in the United States. While this may seem confusing at first, the logic does track if you take the time to take a closer look.
The study arrived at their conclusions by analyzing traffic fatalities between 2012 and 2016. The month of August accounted for 15,914 fatalities during that span of time, significantly more than any other month. Interestingly enough, August 2 was the most deadly day of that study—a total of 505 people were killed on that day during the study period.
So, what is it that makes August such a dangerous month? Becca Weast, a research scientist at IIHS gave the Insurance Journal her opinion. According to Becca, “In the summer, the weather is nice, sunny, and people just are a little more reckless, they’re a little less careful,”. That’s why while you might expect the holiday season to be the most dangerous, it’s not precisely because people are expecting it to be. People drive a little more cautiously when they know they are facing adverse conditions. They let their guard down in the summer, and that can often be a mistake, as this data shows us.
Nice weather isn’t the only contributing factor to these traffic fatalities however. Teresa Scharn, associate vice president for product development at Nationwide, also spoke with the Insurance Journal and pointed out that more cars on the road is also a major issue.
Whatever the cause, it’s a good idea to drive extra careful during the summer months, particularly during August! It’s also a good idea to make sure your car insurance policy is up to date…just in case. The staff at TGS Insurance are experts in car insurance and are always ready and willing to answer any questions that you may have. Visit www.tgsinsurance.com to learn more.